Germany's Design Zentrum Nordrhein Westfalen hosted one of the most prestigious industrial design award ceremonies in the world, as stated by GameIndustry. With over 4,500 applicants, the PS Vita was given the Red Dot Award for it's design.
Andrew House, President and Group CEO Sony Computer Entertainment Inc. stated:
To be recognized for our commitment to product design by leading industry experts is a fantastic achievement for SCE. We are particularly thrilled with the reaction and expectation to the recently launched PS Vita in North America, and Europe, the ultimate portable entertainment system, especially the introduction of innovative new ways to play and interact. Winning a red dot award for product design further establishes PS Vita as the must-have portable entertainment system across the world.